HapYak has a Google Analytics add-on that will send interaction and engagement events directly from HapYak into Google Analytics. Details on the module are here.
This is a great way to send this rich new stream of viewer intelligence into a system you already use to track the effectiveness of your marketing and digital initiatives.
- Go to the Integrations page on your HapYak portal. If you don't see the Google Analytics card (see below) email support@hapyak.com to get access to it.
- Add your Google ID (UA-...). Switch to Enabled.
- You're done. Here is a full list of events that are sent to GA.